Understanding life – what does that actually mean? At NUK, it means keeping in close contact with experts who are important for the healthy development of a new life: midwives, doctors, nutritionists and, of course, you the parents. We have copied the best ideas from nature; that’s why our soother and teat shape resembles a mother´s nipple during breastfeeding .
However, first and foremost, understanding life means being mindful of the needs of those who are most important to us: children. We research their different stages of development at every age and improve our products accordingly. All NUK products build upon each other – so you can always be sure of doing the right thing for your child - right from the start. Most of our range is also interchangeable to convert products to grow along with your child.
From birth to kindergarten.
They have only just been born and already they are trying to tell us what they need. We would like to understand what babies require right from day one. The needs of a three month old infant are different to those of an eight month old baby who is battling with their first tooth. Only if we examine and completely understand every stage of development can we always come up with the right solutions for babies and children. Our products build upon each other and grow with your child – from birth to kindergarten.
The best part of our work: we learn something new with every child that is born. Since our company was founded in 1956, over 10 million children have been born in Australia – and we are delighted that so many of their parents put their trust in NUK products and are still doing so.
Children turn everything on its head and new parents have thousands of new questions. We know this and want to help parents in their new role, with products, that help children’s healthy development and make the everyday lives of mothers and fathers easier. On our “Help & Advice” pages, you can find everything ordered according to life stage, as well as interviews with experts. Do you personally have a question or a suggestion? Then give us a call or write us an email! Our contact details can be found at the bottom of every page on the NUK website.
From the first idea until the finished NUK product, we take our time. How does this idea become the perfect solution for babies and mothers? It is midwives, paediatricians, dentists, nutritionists and, of course, parents who predominantly know all about the needs of babies and children. We use their knowledge and experience when we are devising new products and services or want to improve existing ones. Our Quality Control ensures that NUK products arrive on the baby shelves in exactly the same high quality, for which NUK has been known for over 60 years.
Nature gives us the best tips and ideas for the development of our products. And we pay close attention; over 60 years ago we discovered that a mother´s nipple fits a baby´s mouth perfectly while breastfeeding and using this as a model, we developed the first asymmetric teat. It is orthodontically-shaped, helps the development of the whole mouth and helps prevent crooked teeth and the bad positioning of the jaw. So teats and soothers calm not only babies but their parents as well.